Creative Edit for a short Pfizer rebrand film.

In the early days of COVID 19 vaccine development and public rollout, Pfizer came to 3D artists and creative partner Estudi-Image with a request to create a short 3D brand film. The goal was to communicate the long and storied history of Pfizer through the ages of medical revolutions to reaffirm confidence in their efforts to battle the coronavirus within the confines of just over 1min in length. I worked with Estudi-Image on the video’s dense creative edit in partnership with sound design specialist Contour. The brand film headlined at the top of Pfizer’s website and stands as the launch of a new logo reveal, design language, communication priorities and represents a forward-thinking Pfizer in 2021.